Marketing Operations Manager (Remote)

Job description

Location: Remote, mainly UK based, as travel to our London hub will be required from time to time.

 

As Ably enters its next stage of growth, we’re looking for talented and curious individuals to help us build and deliver the platform to power synchronized digital experiences in realtime for one billion devices every month by 2024.

 

Our everyday digital experiences are in the midst of a realtime revolution. Whether attending an event in a virtual venue, receiving realtime financial information, or monitoring live car performance data – consumers simply expect realtime digital experiences as standard. As such, synchronized data in realtime is now business critical for many organisations. Yet, at the same time, organizations don’t have the in-house capabilities nor the time to do this efficiently at scale. That’s where Ably comes in.

 

We provide a suite of APIs to build, extend, and deliver powerful digital experiences in realtime for more than 250 million devices across 80 countries each month. Organizations like Toyota, Bloomberg, HubSpot, and Hopin depend on Ably’s platform to offload the growing complexity of business-critical realtime data synchronization at global scale.

 

Working at Ably means helping to build the infrastructure and technology that will power and shape the future of the internet. The opportunity in front of us is immense. But we can’t rest yet. And we’d like your help.

To see what life’s like at Ably, check out our careers page at ably.com/careers and read the story of how Ably's core values came to be.

 

In this role

Working closely with the Head of Marketing Ops and Growth Marketing, this is a business critical role enabling the Marketing division to support the company during a high growth period. You will be an integral team member who is able to develop strong and trusting relationships with the Marketing team and stakeholders. You’ll be operationally minded, pragmatic and have a passion for simplicity and efficiency.

 

As a hands-on Operations Manager, you will be working alongside with Marketing Ops and Sales Ops in developing and running the ongoing processes and tools required to run an effective Marketing Ecosystem. This is a new role in a relatively new function, so you will be helping in building foundations for operational excellence from the ground up. You’ll have plenty of support from your teammates.

 

Areas for Impact:

Measurement. Develop and implement measurement methodology to assess the impact of marketing efforts: track, evaluate, measure, and report on the effectiveness of, and ROI from integrated campaigns. Optimizing analytics and measurement - including live dashboard ownership.

Data-driven. Implement a data-driven, performance-monitored quantitative approach.

Technology infrastructure. You will have the autonomy to review, refine and implement effective tools and processes, be accountable for efficiency and reliability and ensure we are working smarter and with increased velocity.

Performance. Drive defining performance indicators and ensure they are tracked efficiently and closely aligned with business objectives.

Key decision making. Your work will impact and influence multiple business decisions based on your expert knowledge of key insights of reach and impact in relation to Marketing campaigns.

Lead Management. You will own the lead management process, proactively looking for opportunities to improve the process in order to enable the fast, consistent, and accurate execution of demand generation activity.

Planning. Bring value and perspective to our planning process .

Operations excellence. You will ensure we are able to adjust, simplify and improve at every level, eliminating unnecessary processes and establishing standards while creating mechanisms and predictable procedures.

Requirements

Day to day, you will:
  • Own the marketing operations tech stack such as marketing automation (Hubspot), Data Enrichment (Clearbit), and others

  • Analyse and report on lead attribution and pipeline metrics; turning data into strategic decisions and tactical plans

  • Build a marketing operations engine across tracking, attribution, automation, and optimisation, that can scale across our products, personas, industries, and markets

  • Manage multi-touch email campaigns to accelerate prospect movement through the funnel for our key buying personas, from set up to reporting

  • Partner with marketing and sales to identify and implement process improvements

  • Track and report on marketing performance, using data to drive continual improvements across our activities and processes - this includes lead lifecycle, conversion rate, and time to qualify

  • Partner with sales to identify growth opportunities to increase sales pipeline

  • Work closely with the growth marketing team to ensure all activities are aligned

It would be great if you have:
  • Marketing or Business orientated degree experience in direct Marketing Operations role within the B2B technology industry.

  • Familiarity with CRM systems and marketing automation platforms ideally HubSpot

  • Experience in data collection, manipulation, and reporting across different audiences

  • Experience designing and creating global operational excellence programs. Familiar with statistical methods, calculating ROI across an end-to-end funnel model, and forming appropriate conclusions warranted by the available data.

  • Proven experience in achieving goals and hitting deadlines, based on company-wide objectives, regardless of the obstacles

It would be nice if you have:
  • Experience in using data to analyze all aspects of Marketing performance, find areas that need attention and surface that information to appropriate stakeholders

  • An inquisitive mind, and love the challenge of figuring out how things work, improving them when they do, fixing them fast when they don’t.

  • Approach to comfortable pushing back when requests don’t fit with company priorities while being highly collaborative

  • Good skills in project management systems ideally Asana and Jira.

  • Experience with Data Health evolving practices for data accuracy

 

What’s it like to work at Ably?

Ably is entering a new phase of growth led by an experienced senior team. You’ll be part of a successful, highly motivated, and extremely collaborative team.

 

To provide the infrastructure required for the next generation of the internet, to tell the world about it, and to support everyone inside Ably to do so we hire people who are ready and capable of taking on challenging problems in a high-growth environment.

 

We want to work in a company of inclusive people who treat each other well. To really thrive at Ably, you’ll need to believe in and be prepared to do your work in line with our values, which are:

 

  • Open for all. Open is a mindset. When open, we’re better collaborators, communicators and creators. Whether open source, standards, or protocols, open hearts, minds, and eyes. It’s better when it’s open.

  • Bias for action. We avoid analysis paralysis at all costs. We lean into doing in order to move us forward. When we have enough of what we need to act, we act.

  • Even the best do better. We want to be the best - but that doesn’t mean we rest when we are. Improvement and growth - true betterment - is an ongoing journey. One fuelled by curiosity and taking risks.

  • Technology needs humanity. Our technology means little without people - whether that’s how we treat our colleagues, or how we design developer experiences. Being human matters.

  • Dependable people make dependable things. Dependability is integral to our mission and technology, but being dependable starts with our people. When we care enough to take real ownership of our products and problems - all else will follow.

  • Bold creativity leads to the greatest rewards. When viewed through a different lens, what stands in the way can become the way. The bigger the challenge the easier the choice: bold creativity will always move us forward, create better outcomes, and set us apart.

 
What’s in it for you?
  • A good, competitive salary

  • A great company culture

  • Share options

  • The chance to learn and grow with a fast-moving company, supported by a learning budget that gives you access to professional training, events, conferences, workshops etc.

  • Remote first: Unless you want to pop into our communal office space in Shoreditch, London, you’ll work from home most of the time, apart from when we have planning sessions and Summits. Travel to the office is at the employee's expense, apart from when we have Ably Summits

  • Your choice of high quality tech kit to work on

  • Home workstation set up budget of £500, plus an annual top-up of £150

  • Regular company away days and social events

  • Friday need-to-know drinks and snacks

  • Private health insurance, including Doctor@Hand

  • Access to private and confidential coaching with Sanctus

  • 24/7 Employee Assistance Programme with AXA

  • A monthly wellbeing budget with Juno

  • Company contributions towards your pension

  • 25 days of paid annual leave (33 days including bank holidays)

  • 10 days of paid sick leave (including mental health days) per year

  • Dog friendly office for when you’re in the office!

 

If you enjoy working as part of a technology company, value open source, and love solving hard problems - then we’d love to hear from you, regardless of whether you fit the job description exactly or not. If in doubt, drop us an email; we’d be more than happy to give you some advice on your application.

 

We believe our differences as individuals is what makes us great. Our people are at the heart of what we do, and we encourage everyone to be their most authentic self at Ably: we see inclusivity and openness as fundamental to creating long-term success as an organization. We encourage applications from all backgrounds regardless of age, disability, gender, sexual orientation, parental status, race, religion, educational background or neurodiversity. Ably has an amazing opportunity ahead of us, and we want anyone to be able to contribute to that opportunity.